Not a week goes by without pets—and dogs in particular—taking center stage. On June 21, 2026, the Bristol Hotel celebrated National Dachshund Day on its Instagram account with a very refreshing video! With its signature sense of humor, Hermès is also celebrating dog collars through a series of quirky little videos, which you can check out on the brand’s Instagram account.
These statements from iconic French luxury brands are no coincidence. They reflect a profound shift in the French people’s relationship with their pets. In early March 2026, Le Figaro et Vous* published a special report on the rise of “dog tourism”: four-truffle dog hotels, booking sites dedicated to vacations with dogs, and hotel offerings redesigned to welcome four-legged companions in the best possible conditions. In the article, expert Mylène Bertaux describes “dog parenting” as a now-global phenomenon that is redefining the role of dogs in the home and in consumer behavior.
A new trend confirmed by orders placed in recent weeks: dog beds or baskets. We’re really seeing it: our customers are no longer looking for a simple, functional place for their dog to sleep, but rather a piece of furniture in its own right that complements the rest of their home.
This shift is also reflected in the numbers. According to the Chamber of Commerce and Industry, 61% of French people now own a pet, and the French pet market is now worth 6.6 billion euros, driven in particular by the proliferation of increasingly high-end services and offerings: grooming salons, dog hotels, specialized clinics, and even gourmet pet food stores. This trend can also be attributed to the phenomenon of “pet parenting”: 89% of pet owners now consider their dog or cat to be a full-fledged member of the family.
France is home to nearly 10 million dogs today, and their owners spend an average of over 1,000 euros annually—according to studies—on food, healthcare, grooming, and accessories. This shift toward higher-end products directly benefits the world of luxury fashion as applied to pets: Hermès, with its dog collars, and Chanel, with its tweed harnesses, have paved the way for a bold, stylish approach to everyday life for dogs. Furniture is no exception to this trend: the market for pet beds, toys, and comfort items alone is worth several hundred million euros in France, driven by a clientele that now refuses to compromise between animal well-being and aesthetic standards.
A stylish dog bed
Oblong in shape with turned legs and a carved border, embellished with a leaf motif in the center. The wooden frame features the famous Moissonnier patina, giving it that distinctive aged look. The sides are fully caned, adding an extra touch of chic. To ensure comfort and elegance, a cushion made to fit the basket perfectly complements the frame. The fabric can be selected from textile suppliers, allowing you to customize the basket down to the smallest detail.
A 5-star retreat
Inspired by the dog basket crafted for Marie-Antoinette by Claude I Sené and on display at the Metropolitan Museum of Art in New York, our doghouse is a true gem of craftsmanship and features numerous highly refined details, such as the bronze pinecones at the four corners of the top. Sculpted medallions and garlands of bronze with aged gold-plated studs lend the piece a classic elegance that will delight collectors of 18th-century French art.
*Source: Le Figaro – March 1, 2026